CRM giant Salesforce to invest $2.5bn over next five years in UK

- Leadership - Jun 13, 2018

The CRM giant Salesforce is to invest more than $2.5bn over the next five years to fuel the growth of its UK business.

It made the announcement ahead of participating in Prime Minister May’s Tech Investment Roundtable hosted at 10 Downing Street.

Salesforce, which says it is experiencing rapid growth in the UK, is the #1 Customer Experience and Customer Relationship Management market share leader worldwide and the #1 Customer Experience and Customer Relationship Management in the UK based on 2017 total software revenue, according to Gartner.

As part of this investment, Salesforce plans to increase headcount, data centre capacity and office space to support its rapidly growing customer base in the country.

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“The UK is Salesforce's largest market in Europe and our commitment to driving growth, innovation and customer success in the region has never been stronger," said Marc Benioff, Chairman and CEO, Salesforce.

“With this significant investment, we are well positioned to pursue the incredible opportunity for Salesforce, our customers and partners in the British market.”

Prime Minister Theresa May said: “Salesforce offers a wonderful example of the benefits a successful technology company can bring to the UK economy, and I welcome their continued investment which will create interesting and high-skilled jobs for our workforce.

“The UK is already home to some of the world’s most innovative technology companies, and we will continue to drive investment in the sector through our modern Industrial Strategy.”

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