City focus: Amsterdam
As Amsterdam competes for London’s title as tech capital, Business Chief shares the biggest 2019 conferences that make the city a thriving technological hub.
For many, when Amsterdam is mentioned, one thinks of its 13th-century architecture overlooking the canals, its culturally diverse museums, and controversial nightlife. Yet not only does Netherlands’ capital have a rich cultural heritage, but it is also a thriving technology hotspot.
With a population of 821,752, and the majority of Amsterdam’s inhabitants speaking English, it makes the city an ideal location for businesses to set up offices. Amsterdam was named best European Tech City by Hubspot, with its expansion providing excellent job prospects for the market. Trading developer, Cristina Carstea, of Optiver said of Amsterdam: “The variety of work you can find here is just massive compared to other places.” Amsterdam is also home to the largest data-transport hub in the world: Amsterdam Internet Exchange.
As Amsterdam becomes a melting pot for developers, start-ups and established businesses to meet, Business Chief shares four of the largest tech events to take place in Amsterdam this year:
MONEY20/20 (3-5 June 2019)
Money20/20 is the Fintech conference that is “getting bigger and bigger” every year, according to the CEO of Starling Bank, Anne Boden. It was the largest Fintech agenda in Europe, with over 6,000 who gathered in the RAI, Amsterdam.
Consisting of over 70 hours of content, 350 speakers focused on 12 themes based around industry advancement. Topics crossed all major sectors, such as banking, retail, regulation and blockchain, AI and quantum computing. Major speakers included Patrick Collison, the CEO & Co-Founder Stripe; Lindsey Argalas, Chief Digital & Innovation Officer of Banco Santander; Akshay Naheta, the Managing Partner of SoftBank Investment Advisers; and Patrick Gauthier, Vice President of Amazon Pay.
Though Money20/20 Amsterdam is over, Money20/20 USA will be held at The Venetian in Las Vegas on October 27-30, 2019 and October 25-28, 2020.
GOTO Amsterdam 2019 (17-19 June 2019)
On 17–19 June software developers will gather from all over the world in the centre of Amsterdam in the iconic redbrick Beurs van Berlage to converge for the GOTO conference. GOTO is the enterprise software development conference designed for “For developers by developers.”
The conference focused on quantum computing, development opportunities, The internet of things, blockchain, machine learning, microservices, languages and backend testing. Featured topics included: security & ethical hacking, serverless, microservices, programming devops, machine learning, quantum computing, APIs, The Human Factor and Testing.
Some of the speakers included Graeme Rocher, Creator of Grails and Micronaut; businessman, Pilot and lead singer of Iron Maiden Bruce Dickinson; and Nell Watson, the founder of QuantaCorp. Day-long masterclasses will also be on offer, hosted by some of the major speakers on 17 June.
IoT Tech Expo Europe (19-20 June 2019)
IoT Tech Expo Europe is in its fourth year, and considered to be Europe's leading conference on Internet of Things. Also, to be hosted by the RAI, there were over 10,000 in attendance, including CTO’s, Heads of Innovation and Technology, IT Directors, Developers & Start-Up’s, OEM’s, Government, Automotive, Operators, Technology Providers, Investors, and VCs as well as others.
Over the course of two days the expo focused on the effect IoT has on Manufacturing, Transport, Supply Chain, Insurance, Logistics, Government, Energy and Automotive. Topics covered included IoT connectivity solutions, industry 4.0 & 5.0, facilities management and buildings automation, smart meter & smart grids, building the connected supply chain, process automation, connected fleet, smart city infrastructure, asset monitoring and management, cloud, IoT data management.
IoT boasted an impressive collection of 2019 speakers, such as: Johan Krebbers, IT CTO & VP TaCIT Architecture of Shell; Ankur Bhan, Global Head of Nokia WING of Nokia; Benjamin Vernooij, Business Development Manager IoT Infrastructure Solutions of Dell; and Simon Bradley, Global Head of Cyber Detection Services of Siemens, among many more.
European Women in Technology 2019 (26-27 September 2019)
The Women in Technology conference takes place this November and will be hosted by the RAI Amsterdam. Tickets have sold out for the past three consecutive years, and the conference expects 4,000 attendees over the course of two days. Major companies featured include Facebook, Adobe, Catalyst, Eduheroes, and Vistaprint.
There will be over 200 speakers, with keynote speakers: Stephanie Szeto, Technical Program Manager at Facebook; Caroline Pickard Catalyst Europe Consultant in the Nordic Region; Annemieke Frank, the Co-founder of EduHeroes; and Sonna Barry, the Business Development Director, Services EMEA at the Westcon Group Germany GmbH.
2019’s technology focus will be on The Future of Tech, focusing on topics from robotics, RPA, Machine Learning, Deep Learning, Computer Vision, and A.I. Topics to prepare business women for the future will discuss the evolution of the Cloud, Blockchain outside of the financial services, and automation.
With the knowledge and support available across these conferences, it is unsurprising that Amsterdam is a popular location for start-ups. There are also online services like TQ, that provide assistance to international residents looking to move and work in the city. Over 578 international ICT companies have offices in Amsterdam, with 170 of them choosing to allocate headquarters there. If the city continues to drive its technological innovation, it has the potential to become one of the top tech capitals of the world.
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